What is Facebook Zero and Why You Should Take Advantage

On January 11, Facebook published an announcement that sent the social media world into some sort of frenzy. Different words and phrases such as “apocalyptic” and “end of days” were used to describe the latest development.  As more information has now been made available several months later, the effect of this announcement on brands and their pages […]

2018 Mid Year Social Media Strategies to Grow Your Business

2018 is in full swing, it’s June, although you’d never know it with the weather the way it is. However, I digress.  If you don’t have a handle yet on how you’re going to craft the rest of your year from a strategic perspective or have a calendar in place yet, it might be time […]

Why Your Business Needs a Mobile First Approach Right Now

The number of internet-enabled mobile devices in the world today is incredible. Even more intriguing is how much people make use of these mobile devices. Today, even before our eyes open up fully to see daylight, we first reach out to our mobile devices. These devices have become so important in our lives and we […]

Six Benefits of Social Media Marketing and Social Signals for Your Business

Benefits of Social Media Marketing and Social Signals for your Business Social media has become a significant part of the daily lives of almost everyone today. In fact, research has revealed that over 70% of internet users today engage in social media daily, and at least 135 minutes per day is spent on average by […]

Why Blogging is Important for Your Business

Why Blogging is Important to Your Business Although blogging is a relatively inexpensive and easy engagement, many consider it a waste of time, especially for business. However, blogging and content marketing provides business owners with tons of opportunities. If you think, it is not necessary for your business; you may be surprised when you find the benefits […]

Why Every Business Needs a Lead Magnet for Sales Growth

I want to frame this so you know where it fits in your greater marketing strategy.  Having a Lead Magnet to generate prospective clients is going to help you accomplish a major goal toward launching a customized online marketing funnel for your business. The whole premise of this document is to give you an understanding […]

Progressive Web Applications by Mixed Media Ventures

Progressive Web Apps by Mixed Media Ventures Progressive Web Applications are a true evolution of the mobile app industry.  You’re typically used to seeing iPhone and Android Apps that reside in the Apple App Store or Google Play Store. So, what is a Progressive Mobile App (PWA)?  A Progressive Mobile App or PWA is really […]

Why Use A Digital Agency To Grow Your Small Business?

What is a Digital Agency?  If you’re not used to working with one, the name alone can sound confusing, and scare you away from even exploring what a Digital Agency can do for you.  There are several definitions of what a Digital Agency is, and having a good idea of what that definition is will […]

Seven Things to Remember About Sending Push Notifications

A huge advantage in mobile advertising or marketing is Timing. Mobile makes it possible to deliver messages and push notifications at the exact time when there is a higher chance of inspiring your audience to take action. However, that “best time” often varies to a large extent among apps. The factors responsible are audience, content, […]

Small Business Social Media Trends: A 2016 Retrospective

I thought this a fitting post for Groundhog Day (ala Bill Murray), and we can look back and reflect on what happened in social media in 2016. Social media is always in a continuous state of flux. Staying up to date on social networking platforms can be difficult. A lot happened in the world of […]