Generating More Positive Reviews for Your Small Business
One of the strongest ways of attracting more customers today is through positive online reviews on Yelp, Google, Home Advisor, etc. depending on your business type. Whether you believe it or not, reviews can dramatically influence the customer decision making process whether to pick up the phone and call you or not. 84% of people […]
30+ Important Mobile Stats You Should Know
Over 36% of mobile subscribers use iPhones or iPads to read email and 34% of subscribers only use mobile devices to read emails. (Informz) 80% of internet users own a smartphone. (Smart Insights) 48% of consumers start mobile research with a search engine. (Smart Insights) 33% of consumers start mobile research with a branded website. (Smart Insights) […]
Five Reasons Your Small Business Needs a Social Media Strategy
Why Your Business Needs a Social Media Strategy A social media strategy outlines how your small business will utilize social media to communicate with its target audience as well as the devices it will use to accomplish this. At an essential level it’s a basic statement of plan, illustrating the objectives and quantifiable goals for […]
Why Blogging Is Crucial for Your Small Business and Website SEO
If you are operating your own small business or businesses, odds are you are thinking or have thought about whether blogging is justified regardless of the time and effort it requires. The simple answer is a resonating, YES! Blogging is a generally simple, modest approach to optimize your promoting or marketing endeavors, direct people to […]
Solve Customer Problems, Don’t Sell App Features Only
Why Small Businesses Don’t Buy Mobile Apps? You’re selling features and not benefits Small businesses are notoriously late adopters of technology Businesses are more comfortable buying products they understand So tie the app to marketing channels that small businesses know to work! Solve Marketing Problems, Don’t Sell Mobile Apps Sell more Facebook fans and activity Sell […]
25 Guidelines of a Successful Small Business Website
I wanted to take a moment to list my guidelines for producing, developing, maintaining, and maximizing the productivity of a proper website. There are several aspects to be mindful of on this list. Some of them tend to get neglected upon creation of a new website. To make this article reader-friendly, I’ll refrain from going into a […]
5 Reasons Small Businesses Should Launch Customer Loyalty Program
Do you have a loyalty program for your customers? Have you ever earned a free coffee after purchasing nine at the coffee shop? We bet you have. In fact, besides the great tasting latte, we’ll bet the free coffee is 50% of the reason you’re going back. Or maybe it’s the free coffee on your […]
6 Reasons Small Businesses Need Local Search
Smartphones, tablets, and computers have totally transformed the way local information is located and discovered. Over 10 billion searches are performed on each and every month, which keep on growing exponentially. Out of these searches, approximately 55% of mobile searches consist of local intent, while 20% of all computer based searches are focused locally. The […]
Google to Punish Intrusive Website on Mobile Pop ups
Over the years, we have seen some dramatic changes to Google and how it ranks sites for search results. At the same time, websites are doing their best to draw people in, create a site that will work on mobile devices, and advertise their product or service at the same time. However, it seems as […]
Why Small Businesses Need Mobile Apps
If you are the owner of a small business and your business has yet to purchase or build a mobile application, now is be the right time to get one. Having a web presence alone is no longer enough regarding online solutions for businesses. Online business models continually shifts, and over the past several years […]