Why Businesses Should Be Retargeting Their Organic Website Traffic
Organic traffic is the best way for businesses to get customers, right? Wrong. While organic traffic is still crucial for building a web presence and establishing a brand, the real value lies in retargeted traffic. In fact, a study by AdRoll shows retargeted traffic converts at nearly four times the rate of non retargeted traffic. […]
How COVID 19 Has Impacted Online Advertising Results (and Why You Should Be Advertising There)
The Covid 19 pandemic has caused a significant shift in society, and the world of advertising is no different. Advertising online has become more critical than ever, and sites like Amazon are thriving from the additional online advertising revenue that pandemic fears have generated. Covid 19 has ensured online advertising will be one of the […]